ILLINOIS LOTTERY
ILLINOIS LOTTERY
LUCK IS EVERYWHERE
Since 2011, All Terrain has served as the Agency of Record for The Illinois Lottery’s events and promotions. Over that time, we have designed and executed thousands of events using eye-catching assets and digital platforms that attract and educate new players while delivering quality brand and product interactions to a loyal player base throughout the state of Illinois, all the while proving that Luck is Everywhere.
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sponsorship activations
field & street teams
partner & media integrations
new product launches
retail activations
multicultural initiatives
on-site sales